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Inside-Out

If we dig deep inside every disruptive solution, what ruptures is a unique thinking pattern based on a unique paradigm. At Prinkit.in we consider only this as the organization's USP & changeless core. Products, processes, people, etc are just layers to this powerful changeless core. It is often the extension of the conscience of visionary leadership. We help organizations to find, evolve and amplify this. Our marketing campaigns become its extension. We are very sensitive about it, if it is not inside out, it is not ethical for us because it goes against our vision statement.

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Mind To Market

They say “ the more you understand the market more is the efficiency of marketing campaigns” and hence companies invest millions of dollars to get a better understanding of the market. At Prinkit.in we see it differently. As our founder rightly said:

“Market is the manifestation of value exchange that happens inside a consumer’s mind.”

If the mind is the ultimate origin of the market then why not study the mind instead? Hence, At prinkit.in we have developed ways & processes that help us keep consumer’s minds at the center of every campaign.